Your purpose-driven business idea maybe be just what the world needs right now

Updated: Aug 13

(and how we can help you launch or scale it)



I am always connecting with others. I consider networking to be one of my strengths and something that I enjoy doing. Last week I reached out to someone new while scoping out potential partners for a project that I am working on. One of the first things the person mentioned to me during our virtual exchanges were “your business is just what the world needs right now”. This was in reference to socialaim.co while we learned about each other’s work and passion. I didn’t think about it much at the time, however, this came to mind again while I was doing some reflecting and meditating. I thought to myself: This person’s right. After all, I launched socialaim.co because I believed the world needed it. My community needed it. My world, as an underserved entrepreneur; needed it. More importantly, though, I believe that we all can create or contribute towards whatever it is that we believe the world needs in our own way. We can do that by trusting our creative mind, making our contributions count, and pursuing our passion.


Trust your creative mind

Our minds are incredible. I think our creative mind is one of our most underrated superpowers. The ability to imagine what you want to create and see it in action before it happens is so amazing. Think about it, if you’re running a business right now, I am almost 100% sure that it was just an idea in your mind or someone else’s. You or someone else believed that the world needed a product or service bad enough and did what it took to launch that business and make it happen. So, don’t take your creative imagination for granted; take advantage of it. Let it lead you in continuing to innovate your current business model or generate new ideas into the world.


Make your contributions count

I believe that we all have something to contribute. What does contribution look like to you? Is it your time? Service? Thoughts? Expertise? 2cents? Whatever it is...be sure to deliver it and make it count. Our contributions mean so much to the bigger picture whether you believe it or not. We don’t all have to contribute at the same level or match anyone else’s; Know that your contribution is valuable and can make a difference. For example, you may not be eligible to vote, but you can influence a few or many to do so (hint, hint). You may not have been the one to come up with a big business idea, but you can support someone in your community who did and help them share it with the world. You get my drift...now go-ahead and make it count.


Pursue your passion

What are you passionate about? You can take some time to give that some thought; unless you’re already working on it. How does your current business model or idea address some of the challenges or social & environmental issues that you care about? Do you even know what it is that you deeply care about? (It’s ok if you don’t right now). All I can tell you is that it is worth knowing, and your passion is worth pursuing. The beauty of running a purposeful business or launching a passion-driven idea that can solve some of the most critical issues that are affecting your community is that you’ll get to earn a living while nourishing your soul & pursuing your passion. As a bonus...your purpose-driven business or idea may be just what the world needs right now.


Here’s how we can help

What’s this passion thing you just read about? (Oh, that’s right I remember.) I am pursuing mine by launching this platform as a passion project. As an underserved founder who has often been overlooked, I believe that myself and other founders with similar experiences have so much to offer and contribute to the world. I imagined what it would look like if underserved & inexperienced founders were able to leverage local human capital & expertise within their local communities in ways that I have not experienced before. One of the ways we help purpose-driven founders grow their business or launch a new idea is by helping them create a simple gameplan that identifies the milestones they’ll need to set to reach their audacious business goals. Then we take on the journey with them while connecting them with local experts that will help them crush those milestones and reach their business goals. We do this for free, and you can start by clicking here. Entrepreneurship can be a lonely journey, particularly for those who feel underserved or are inexperienced. We know this, we’ve been there. Take this into the weekend: If you believe that the world needs your business or idea...do something this weekend to grow it, or bring your idea to the world. (Happy Friday! If you’re ready this on any other day...be like my daughter Sage...play pretend!)




Note from the author:

Emmanuel is the founder & Executive Creator of socialaim.co. He's passionate about social entrepreneurship, innovation, and community building. He is a seasoned entrepreneur with 16+ years of business and professional experience. Over the years, he's valued the opportunity to do business, gain working experience while learning from various industries such as banking, sales, marketing, real estate, and management. You may connect with him by clicking here.




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